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The Committees of Advertising Practice (CAP), a group that works in conjunction with the U.K. Advertising Standards Authority, has announced a pre-consultation with various stakeholders in advance of new rules targeting non-broadcast advertising of food and soft drinks high in fat, salt or sugar to children. Non-broadcast channels of advertising include online, outdoor, print media, cinema, and direct marketing. “Our decision to carry out a public consultation responds, in part, to changes in children’s media habits and evolving advertising techniques,” according to CAP. “It also reflects a growing consensus, shared by public health and industry bodies, about the role of advertising self-regulation in helping to bring about a change in the nature and balance of food advertising targeted to children.” CAP reportedly plans to launch the public consultation in early 2016. See CAP News Release, September 29, 2015.   Issue 580

School meals may contain enough bisphenol A (BPA) to exceed low-dose toxicity thresholds, according to Stanford and Johns Hopkins researchers. Jennifer Hartle, et al., “Probabilistic modeling of school meals for potential bisphenol A (BPA) exposure,” Journal of Exposure Science and Environmental Epidemiology, September 2015. Using federal school nutrition guidelines as well as information obtained from San Francisco Bay Area schools, the researchers modeled BPA exposure scenarios for elementary and middle schoolers consuming a mix of fresh and packaged foods at school lunch. The results evidently showed exposures ranging from 0.00049μg/kg-BW/day for a middle-school student with a low-exposure breakfast, to 1.19μg/kg-BW/day for an elementaryschool student eating a high-exposure lunch. “During school site visits, I was shocked to see that virtually everything in school meals came from a can or plastic packaging,” Stanford Prevention Research Center Postdoctoral Fellow Jennifer Hartle is quoted as saying. “Meat came frozen, pre-packaged, pre-cooked and pre-seasoned. Salads…

The University of Connecticut Rudd Center for Food Policy & Obesity has issued a report claiming that food companies “disproportionately target their TV advertising for fast food, candy, sugary drink and snack brands to black and Hispanic consumers.” Focusing on restaurant, food and beverage companies that spent at least $100 million on advertising in 2013 as well as participants in the Children’s Food and Beverage Advertising Initiative, the report reviews the number of advertisements for fast food, sugar-sweetened beverages, snack foods, dairy products, 100-percent juice, water, fruits and vegetables that appeared on “Spanish-language TV and black-targeted TV programming.” The authors also used syndicated market research data from Nielsen to compile media spending by brand and product, in addition to estimating “exposure to TV advertising by black, Hispanic, and all children and adolescents in 2013.” In particular, the report notes that 26 companies spent $675 million in food-related advertising on Spanish-language…

California-based law and policy advocacy organization ChangeLab Solutions has issued a voluminous white paper reviewing legal issues surrounding potential strategies to address the marketing of “unhealthy” foods and beverages purportedly directed to children younger than age 5. The report details various policy considerations with respect to outdoor advertising, broadcast media, digital and print media, childcare settings and schools, government procurement and vending, government property and government sponsorship, land use planning/zoning, retail environments, taxation, and hospital infant-formula giveaways.   Issue 571

The European Food Safety Authority’s (EFSA’s) Panel on Contaminants in the Food Chain (CONTAM Panel) has issued a scientific opinion assessing the health risks of acute and chronic dietary exposure to chlorate, “a byproduct when using chlorine, chlorine dioxide or hypochlorite for the disinfection of drinking water, water for food production and surfaces coming into contact with food.” At the request of the European Commission, the opinion considers the presence of chlorate in both drinking water and food, setting “a tolerable daily intake (TDI) of 3 micrograms per kg (µg/kg) of body weight per day for long-term exposure to chlorate in food,” with “a recommended safe intake level for a daily intake (called the ‘acute reference dose’) of chlorate of 36 µg/kg of body weight per day.” After reviewing data collected by the EFSA Evidence Management Unit, the CONTAM Panel identified drinking water as “the main average contributor to chronic dietary exposure,”…

Public health advocates from around the United States will convene in San Diego, California, on June 29-July 2, 2015, for the 8th Biennial Childhood Obesity Conference. The “Marketing to Kids” track of the two-day event will include a mini-plenary session titled “Taxing Sugar-Sweetened Beverages for Public Health: What Have We Learned from the Mexico, Berkeley and San Francisco Initiatives”; “Effective Marketing to Build Public Support to Curb Unhealthy Food Marketing to Children”; and “Would You Eat 91 Cubes of Sugar: A Look at Several Strategies for Decreasing Consumption of Sugary Drinks.” Other sessions will include “Toward Healthier Diets: Where Non-Governmental Organizations and Industry Clash and Cooperate” and “Warning Labels on Sugary Drinks: Promoting Informed Choices.” Supporters of the event include the California Department of Public Health, California Endowment and Robert Wood Johnson Foundation.   Issue 568

“Food is not tobacco… But the public health community is concerned about both diet and tobacco use for a very good reason,” writes Center for Science in the Public Interest (CSPI) Executive Director Michael Jacobson in a June 2, 2015, Huffington Post blog post claiming that both industries “share some common bloodlines.” Jacobson claims that both industries not only market to children, but purportedly “blame their customers for the harm caused by their products.” In addition, he argues that these companies emphasize personal responsibility while overlooking “the extent to which companies persuade, lure, and manipulate customers—including children—into making the very decisions that companies say should be up to them.” “Like Big Tobacco, Big Food goes to great lengths to muddy the waters and obscure the connections between soda and disease,” the article concludes. “Big Tobacco and Big Food are now separate industries, but the playbook is much the same. How…

The British Medical Association in Scotland (BMA Scotland) has reportedly backed legislation under consideration by the Scottish Parliament’s Health and Sport Committee that seeks to ban alcohol advertising at all events geared toward children younger than age 18. According to media reports, the proposed measure would also prohibit the marketing of alcoholic beverages near schools in addition to limiting ads on retail premises. “The alcohol industry’s sponsorship of entertainment or sporting events can see children become walking billboards for alcohol products, exposing them to alcohol brands while they are at an impressionable age,” BMA Scotland Peter Bennie told reporters. “It should not be acceptable for the alcohol industry to sponsor and brand events that are aimed at under-18s and MSPs should use this opportunity to take action on alcohol advertising.” See BBC News, June 4, 2015.   Issue 567

New Hampshire Governor Maggie Hassan (D) has reportedly vetoed a bill seeking to allow alcohol beverage labels to depict minors as long as the advertising is not intended to promote underage alcohol consumption. Introduced by Rep. Keith Murphy (R-Hillsborough), the measure (H.B. 122) would have struck language from the state’s rules on alcohol beverage advertising that prohibits “any reference to minors, pictorial or otherwise.” Although Murphy pointed to several labeling designs that use images of children or babies but do not promote underage consumption, New Hampshire Liquor Commission Director of Enforcement and Licensing James Wilson opposed the revision on the grounds that it obscures the agency’s “bright line standard” for labeling. As Hassan argued, “Substance misuse, including alcohol misuse, continues to be one of the major public health and safety challenges facing us as a state. Moreover, statistics suggest that New Hampshire has among the highest rates of underage drinking…

The European Food Safety Authority (EFSA) has published its final caffeine risk assessment, concluding that “single doses of caffeine up to 200 mg” and “habitual caffeine consumption up to 400 mg per day does not give rise to safety concerns for non-pregnant adults.” Following a two-month consultation, the EFSA Panel on Dietetic Products, Nutrition and Allergies (NDA Panel) issued a scientific opinion considering “possible interactions” between caffeine and energy drink constituents, alcohol, p-synephrine, and physical exercise. The data evidently indicated no safety concerns when non-pregnant adults consume up to 200 mg of caffeine (i) less than 2 hours before intense physical exercise, (ii) in combination with energy drink ingredients such as taurine or d-glucurono-γ-lactone at typical concentrations, or (iii) in combination with alcohol at doses up to 0.65 g/kg body weight (bw). “The single doses of caffeine considered to be of no concern for adults (3mg/kg bw per day) may…

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