Plaintiff’s Counsel Seeking Plaintiffs for Potential Action Against Gerber over Marketing Claims
A California-based attorney is apparently considering filing a class action lawsuit against Gerber on behalf of consumers purportedly misled by the company’s promotions for its baby food products. According to Ronald Marron, “Gerber claims that NutriProtect™ is ‘Nutrition for Healthy Growth & Natural Immune Support.’ But a close review of the ingredients, in tiny letters on the back, reveals that NutriProtect™ advertising is deceptive, leading parents to believe the Products are healthier and more nutritious than they actually are.” Marron claims that some of the products “contain high amounts of sugar, salt, and high fructose corn syrup.” He also indicates that Gerber is adding substances such as DHA to its products at a price premium, when parents could simply add a few drops of tuna oil to their baby’s food to obtain the same purported health effects. Also cited as a questionable practice is the company’s addition of prebiotics and probiotics to baby food. See Topclassactions.com, February 7, 2012.