An Illinois federal court has dismissed a lawsuit alleging Dreyer's Grand Ice Cream Inc. misled consumers by describing its ice cream bars as coated in milk chocolate when the chocolate contained coconut oil. Zurliene v. Dreyer's Grand Ice Cream Inc., No. 21-0747 (S.D. Ill., entered March 17, 2022). The complaint, brought under the Illinois Consumer Fraud and Deceptive Business Practices Act, asserted that the Häagen-Dazs ice cream bars' label confused the plaintiff because she understood the term "milk chocolate" to describe "a product made from the cacao bean without chocolate substitutes, such as coconut oil." The claim "is preempted by the Food, Drug, and Cosmetic Act (FDCA)," the court held. "The FDCA prohibits states from 'directly or indirectly establish[ing] under any authority . . . any requirement for a food which is the subject of a standard of identity . . . that is not identical to such standard identity or…
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A consumer has alleged that Mondelez Global LLC misleads consumers by marketing its Oreo Fudge Cremes as "fudge covered" because the topping covering the cookies lacks milkfat. Leonard v. Mondelez Global LLC, No. 21-10102 (S.D.N.Y., filed November 28, 2021). The complaint lists several recipes for fudge to support its argument that fudge requires the presence of milkfat, while Mondelez produces its "fudge" with palm oils and nonfat milk. "Fudge covered cookies made with fudge ingredients such as dairy components, containing milkfat, are not a rare or pricy delicacy that would make a reasonable consumer 'double check' their presence by scouring the packaging," the plaintiff argues. "The front label creates an erroneous impression that essential fudge ingredients are present." The complaint compares the "fudge" ingredients to the "truthful and non-misleading 'Mint' representations, through words and pictures of peppermint leaf," which are accurate because the product contains peppermint oil, the plaintiff explains.…
A plaintiff has alleged that Mondelez Global LLC misleads consumers about the butter content of its Lorna Doone shortbread cookies. Troutt v. Mondelez Global LLC, No. 21-1279 (S.D. Ill., Benton Div., filed October 19, 2021). The plaintiff argues that "the Product’s ingredients are inconsistent with what consumers expect from a food identified as 'shortbread cookies'" and asserts that "Dictionary.com defines shortbread as a 'a butter cookie commonly made in thick, pie-shaped wheels or rolled and cut in fancy shapes.'" Instead of butter, the plaintiff alleges, Mondelez uses "shortening provided exclusively from vegetable oils," resulting in a cookie that "lacks the nutritional, organoleptic, and sensory attributes of shortbread." Further, the consumer argues, the representation of Lorna Doone cookies as providing a '"Melt in Your Mouth' taste is false and misleading" because "vegetable oils do not melt at mouth temperature, and leave a waxy mouthfeel," while "[b]utter melts at mouth temperature and does…
Several publications have detailed the story of Get Baked, a U.K. bakery, to examine how food regulations differ in the United Kingdom and the United States. Get Baked was forced to stop selling its 12-layer chocolate cake and raspberry glazed donut cookies after a U.K. Trading Standards inspector found the desserts to be topped with sprinkles that contain a substance labeled in the United Kingdom as erythrosine, or E127, an additive only approved for use in cocktail cherries and candied cherries, according to the BBC. In the United States, the substance is labeled as FD&C Red No. 3, according to NPR, and is allowed in foods but was restricted for some uses in 1990 after studies purported to show that "very high doses of the color additive can cause cancer in laboratory animals." The BBC also noted that studies have reportedly linked the additive to hyperactivity in children and an…
